As we start to move towards winter and ultimately the end of this year, we begin to reflect and look back at the top beauty trends of the year in 2021 and the products which have become firm favourites because of it. They may be trends that you have even tried yourself this year and loved (or maybe, not so much) or they may even surprise you. Why not try one with your next order?
- NO MAKE UP MAKEUP
Natural skin, or the no-make up-make up-look as it has been recently readopted, shows no signs of slowing down. As customers are at home more than ever either for work or by choice and therefore, with so much more time on their hands, they are starting to experiment more with their appearance and try something new. We have found that customers are indulging in more self-care products, more advanced skincare routines and generally just putting more thought into their skin. This has resulted in those customers wanting to apply less make-up or investing in much lighter complexion choices to show off their brand new, glowing complexions such as Jane Iredale Liquid Minerals that not only has a beautifully sheer, light-reflecting finish but also boosts skin hydration all day long too. It looks exactly like your own skin, just better. Upgrade your skincare routine with a Gua Sha Tool to really help push out any inflammation or puffiness so that your skin looks the absolute best that it can.
- AT HOME PEELS
With this year seeing skin condition Maskne on the rise and clinics having to close their doors to clients, brands worked really hard behind the scenes to quickly create products that their clients could use safely at home themselves to maintain their treatment results with next to none or little downtime but still achieve clinic grade results. However, now that clinics are back open, you can absolutely continue to use these at home peels in between your treatments to really boost your results. Also, if your clinic is lucky to be fully booked and can’t fit you in, at-home peels are a great alternative in the interim. We love Medik8 Sleep Glycolic, Peel2Glow Brightening & Filling
- MULTI-USE PRODUCTS
Multi-use products, both skincare and makeup items, are rising in popularity hugely. Gone are the days of having a never-ending skincare or makeup routine. Customers are instead opting for more capsule routines containing just the key products that they really do need to reduce waste (referring back to the no-makeup-makeup-look trend, less is definitely more at the moment!). Think about using your cream or powder blusher on your eyelids for a wash of colour or your lipstick on your cheeks for a lovely monochromic finish.
LED mask devices have surged in popularity over recent years and they are still continuing to grow! Customers’ routines are changing and with increased knowledge and understanding of what products actually do work – skincare tools and devices are in high demand. Through much research, LED light is clinically proven to provide results whilst being painless and non-invasive. If you use them consistently then they will provide you with results quicker, faster, and easier. Light therapy treats a range of skin conditions including (but not limited to): acne, wrinkles, pigmentation, dullness, scarring, and rosacea by using the different types of light colours.
- BLUSHER
Contouring is out and blusher is firmly back in. Blusher has been unloved for many years now with both men and women spending a fortune on actually removing any slight colouring or excess redness from their complexion! Now, blusher is back, and in a big way. Blush makes you look healthy and rested; it gives you a glow and lifts your whole face. To apply with best results, firstly tap away any excess product on your blusher brush to avoid two bright circles on the apples of your cheeks! Then, smile softly and sweep in upwards motions towards your temples. This will give your face a lifted appearance. You can dust a little on the bridge of your nose and sides of your forehead to bring the whole look together if you wish.