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CORRECT

Apart from discolouration resulting from chronic sun exposure, it is hormonal changes from taking 'the' birth control pill, HRT and pregnancy that is the most common cause of hyperpigmentation, called melasma (or chloasma).

White Balance Serum is a concentrated topical serum, to help alleviate existing hyperpigmentation and prevent future skin discolouration using a complex of powerful professional-only actives that outperform Kojic Acid in clinical trials and without the dryness and irritation associated with bleaches. White Balance dramatically freshens & brightens your complexion every day.

Evens-Out Facial Skin Tone
Encourages Skin Brightness
Promotes Cell Renewal
No acid or bleach - No dryness or irritation

White Balance™ Serum contains no Hydroquinone or Kojic Acid.

Size: 15 ml, dropper bottle - up to 50 applications

Benefits:

- Results in a little as 28 days of continuous use
- Helps prevent future brown spots or the worsenening of existing hyperpigmentation
- Helps fade all forms of hyperpigmentation, from 'pregnancy mask' or melasma (chloasma) to chronic sun exposure
- 100% compatible with laser and peel treatments for hyperpigmentation and can be used concurrently
- Helps prevent pigmentation response to surgery and may be used prophilactically after any facial trauma
- Pregnancy safe skin lightening (no retinoids in White Balance formula)
- Proven 10x stronger than equivalent Kojic Acid formula, yet with no irritation or toxicity
- White Balance contains no bleaches or hydroquinone
- Does not cause any photosensitivity
- Can be used directly on the skin or mixed with moisturisers. Can be used on face or body.
- Light weight and non-greasy formula which is fast-absorbing.
- Can be used after periods of unprotected sun-exposure to help offset a pigmentation response

Directions:

Suitable for all skin types, especially hyperpigmented. Use once or twice daily.

In the morning apply after Antioxidant serum.
In the evening apply after cleansing.
Apply your hydrator as usual after every application.

White Balance Serum has been formulated for direct application to the face. Use the integrated dropper to apply White Balance Serum directly to the face.(3-4 drops)
Alternatively, place a drop on your finger and then blend into the skin. White Balance Serum can be used all over the face or on specific areas of hyperpigmentation.

If using White Balance Serum through the day, ensure that an SPF hydrator is applied after every application. UV protection/sunscreen is paramount in the treatment and prevention of pigmentation.
Apply it daily and all year round, not just in the summer.

For more information please click on FAQ's


See what the press say ...

See what the press say (PDF) ...

Press coverage Uneven skintone on the Daily Express website